If there’s one trend dominating the events industry through the 2020s thus far, it’s most definitely live streaming. Born out of a necessity to help in-person events adapt to the realities presented by the COVID-19 pandemic, the many advantages this technology has brought to all kinds of events has ensured that it’s set to become a permanent fixture within many event industries.
But which events specifically are the best placed to take advantage of live streaming services?
We’re glad you asked! Let’s go into the details about which events we’ve helped thus far with this relatively new medium, and reveal how we can help you broadcast your event online here at On Tour Events!
Conference Live Streaming Services
In many ways, the charge into live streaming has been led by conference and exhibition-style events. In the past, these occasions have famously relied upon in-person attendance in order to be a success. However, thanks to conference streaming services, this is no longer the case.
What event organisers quickly realised that while live streaming solved the issue of not being able to host in-person events, there were several advantages of bringing the event online.
Firstly, there was the ability to scale audiences like never before. Suddenly, with live streaming in place, conference organisers could pivot to a virtual or hybrid event and attract even more visitors than the usual in-person version of their event.
More eyeballs equate to more considerable sponsorship fees. And with the in-person costs such as travel, accommodation, and catering being scaled back, event organisers quickly discovered a formula for a more profitable event, and the race to pivot to virtual events had well and truly begun!
What’s more, conferences, including live seminars and talks, can use live event streaming to create on-demand resources for delegates. This issue had long been a pain point, with attending delegates often having to choose between sessions or speakers scheduled simultaneously in different rooms or auditoriums. With live streaming, that problem is solved!
All in all, it’s fair to say that live streaming and conference-style events are made to go together, and it’s a shame that it took the pandemic for people to realise just how problems this tech has solved within the industry. But, let’s not dwell on that too much. The point is it’s here now and ready to be utilised to the best of its abilities!
Wedding Event Live Streaming
While the conference industry perhaps brought live streaming into focus for the events industry, word has since spread to all types of event, given how many benefits it provides for in-person gatherings.
While wedding live streaming services were a pretty niche industry before COVID-19, they couldn’t be any more mainstream at the moment and will continue to have their place long after we return to some form of normality.
Once again, its rock-solid popularity has been driven by its ability to solve so many problems. The first of which is beaming pictures to those who cannot make it to your wedding because of government-mandated social contact restrictions.
However, with a bit of luck, they won’t be in place for much longer. So how else can live streaming benefit your wedding?
Well, firstly, it makes those difficult decisions about who makes the cut for specific segments of your wedding so much easier. Costs are an obvious concern for most couples. With the average wedding now coming to an eye-watering £20,731, happy couples are looking for ways to cut the headcount to reduce those infamous catering costs.
One of the best ways for those looking to keep the ceremony and dining segment intimate is to offer the chance for everyone invited to the reception to watch along from wherever they please via a live stream, be it on the go or from their home while getting ready for the big bash afterwards. It’ll soften the blow for those who wanted to be there in person, and it will help keep those aforementioned costs down before the reception.
Another problem it solves is for those who would want to come but can’t for any reason. Perhaps your guests have moved to another country on the other side of the world, and the costs involved in coming back are just too high. Or maybe you have an elderly relative in ill health that would prefer to watch from the comfort of their home.
Either way, hiring live streaming equipment allows those who cannot make it for any reason to still take part in celebrating the happy couple.
Funeral Streaming Services
Many of the problems that live streaming solves for weddings is true of funerals. While restrictions on the number of individuals allowed to attend a funeral are set to be removed, in the interim, broadcasting the memorial service online gives the opportunity for everyone who wishes to pay their respects to the deceased to do so.
As is the case with weddings, often there are people who knew the person who has passed away. But they have since moved several hours away or even moved to another country, making attending the funeral prohibitively expensive. By live-streaming funeral proceedings, they can still take time out of their day to pay their respects with forking out hundreds or thousands on travel and accommodation expenses.
Another issue that is true of many funerals is that the friendship group of those who have passed away is often elderly. In many cases, they suffer from their own mobility issues or ailments that may prevent them from attending a funeral that they would otherwise very much like to attend.
Once again, live streaming proceedings allow those in ill health or with poor mobility to watch along, sing hymns (if taking place in a church), and pay their respects in their own way.
Finally, funerals and memorial services are obviously difficult for those left behind. With so much pain and suffering in the moment, it can be challenging to remember proceedings. With live streaming equipment, you can record a memento of the occasion that you can refer back to when the grief isn’t so raw and poignant.
Church Streaming Services
On a related note, live streaming in church settings has taken off. Not just because these institutions are the location for many life events such as marriage and death, but because they are experiencing challenges with the delivery of their day-to-day services.
The church-going population in the UK is declining. Part of the reason behind this decline is the people who wish to go to church are no longer able to because they suffer from ill health or mobility problems associated with advanced age.
Live streaming helps bridge that gap by bringing the church to its congregation rather than the other way around. By live-streaming church services, those who wish to take part in services are able to from the comfort of their own home.
It also helps to keep congregation numbers up through improved accessibility. For instance, if someone moves home and is no longer within walkable or commutable distance to their church, live streaming allows them to keep participating in services and church activities no matter where they are.
Of course, church services is just one of several services we have helped out over the years with live streaming equipment. Our live streaming services are also popular with all kinds of live events, such as YouTubers wanting to put on a special live stream or film on location. But we think you’ve got the picture now. There’s plenty of private and corporate events that can benefit from our services. So now the question is, why choose us? Well, as it turns out, there’s plenty of reasons to pick us as your event streaming partner.
Why Choose On Tour Events For Your Live Streaming Equipment Hire?
While live streaming services may only have entered the forefront of event organisers' minds due to recent events, we’ve been helping events broadcast live footage of proceedings across the world for years.
We’ve worked hard to develop our reputation as an industry leader in this particular field, demonstrated by our investment in live streaming equipment, hardware, and software. So let’s run you through what we have in place to make live streaming your event not just effortless, but extremely high-quality too.
Firstly there are our cameras. We have tons of options, but you really want to be choosing our broadcast-quality Canon XF405 or any of our Blackmagic range. These brands are both widely regarded as the best in the business and would set you back several thousands of pounds to purchase yourself. They will record everything in clear and crisp High Definition (HD), ensuring your audience is satisfied with their viewing experience.
Of course, cameras are only one piece of the live streaming jigsaw puzzle. You need all kinds of supporting equipment and software. Fortunately for you, we also have endless options in this regard too. We have a range of tripods to ensure you get the best angles on your shots, and we have handheld gyro stabilisers for filming on the move.
Next up, we have hardware and software video encoding options to ensure that your video and audio content is converted into the correct type of data packets for transmission over the internet to those watching at home.
We set ourselves apart by being a streaming-platform-agnostic supplier. What does that mean, you ask? That’s just a fancy way of saying we can work with any (yes, ANY) streaming platform. It doesn’t matter whether you want to go down the route of a free social media platform such as Facebook Live or a paid platform such as Vimeo. We can work with any platform you choose. You just tell us which one you want to use, and we’ll handle the rest.
Finally, we even offer you the opportunity to use our purpose-built live streaming studio. That’s right; we even have our very own live streaming venue for you to use! It’s suitable for both virtual and hybrid events, and it can be ready at short notice. Once you’ve specified your requirements, all you have to do is show up! Live streaming really doesn’t get any easier than this.
Speak to On Tour Events About Live-Streaming Your Event Today
Here at On Tour Events, we are in a unique position. Not only are we one of the UK’s leading outfits when it comes to live-streaming events, but we are also a full-service events production company.
No other professional live streaming services provider can offer a genuine end-to-end solution for their clients with the same quality of equipment and support. That includes but isn’t limited to:
Whether your event is a corporate or private affair, pulling everything together is hard enough. That’s why it makes sense to hand over all technical aspects of event production to one company. Just one point of contact, one fixed fee, and one team working hard in the background to turn your vision into a reality.
So what are you waiting for? Choose On Tour Events as your full-service live-streaming and event production partner today by giving us a call and getting the ball rolling! We can’t wait to hear what you have got in store!
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